Red Bull: Part Of The Game (Katowice)
project name

Red Bull: Part Of The Game (Katowice)

The entire population of Katowice is just 300,000, yet every year since 2013, the city has played host to upwards of 125,000 diehard esports fans, who flood into the Spodek Arena to see the best players in the world compete for esports’ grand prizes.

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Client: Red Bull Media House | Acer
Creative Director: Benjamin Potter (CLICKON Studios)
Directors: Cody Ball + Bruno Bolla
Producer: Phil Trevillion
Executive Producers: Richard Wilson + Jack Stelling

Part of the Game explores the global phenomenon of esports in every corner of the world. In this episode, we bring you the story of the esports capital of Europe: Katowice. At first glance, Katowice has all the qualities of a typical European industrial city and yet, this innocuous Polish city is the host city for undoubtedly the biggest event in the esports calendar. The entire population of Katowice is just 300,000, yet every year since 2013, the city has played host to upwards of 125,000 diehard esports fans, who flood into the Spodek Arena to see the best players in the world compete for esports’ grand prizes.